There is money to be made in niche markets. Especially in the internet age.
And nowhere does niche better than Japan.
It's a place where even sub-culture groups have sub-cultures.
Anime however is anything but. It's totally mainstream. As anyone who's been to Japan will tell you.
Which is why it should not come as a surprise to see the introduction of anime related credit cards.
The one in the picture is from the popular game Love Plus.
Best of all the card also comes with a student ID card from the Towano Private School featured in the game.
Can you imagine a bank in Australia doing something like this?
I certainly can't.