Friday, 23 September 2011

Agency minimalism

That pic above is a screen grab of a new website for New York agency Darling.

Yep. A name and a search field.

That's it.

That type of minimalism has worked for Google for years.

But they're a search engine. Not an agency.

Having said that I kinda like it.

I typed in folio and it took me straight to a selection of their work.

Click here to go take a look.

Love to hear what you think of this very brave website.