Monday, December 05, 2016
Friday, December 02, 2016
Thursday, December 01, 2016
Words at work
Wednesday, November 30, 2016
More Community cycling
Seems the agency has a thing about bikes and cycling.
Case in point this cute campaign to promote cycling in Buenos Aires.
Surprised I hadn't seen it before given it won the Print Grand Prix at Cannes last year!
Tuesday, November 29, 2016
Monday, November 28, 2016
A preposterous video
Guaranteed that at least one of the absurdities featured in this fun film will turn up in an ad within the next twelve months.
Friday, November 25, 2016
The other Bic problem
Thursday, November 24, 2016
The horseless carriage
Wednesday, November 23, 2016
Fear of the unknown
I can't remember who said that but it's true.
At least it is when it comes to the world of commercial creativity.
Yet so many people go through their lives in adland afraid.
Afraid to speak up.
Afraid to give their opinion.
Afraid of being wrong.
Afraid of looking stupid.
Afraid of failure.
Trust me kids. I've been retrenched from WPP not one but twice.
I helped start and agency and walked away after a year.
I chose to focus on direct and digital when big TV was the place to be.
I chose to go work in London in my late thirties rather than my twenties.
And I walked away from the Aus agency of the year to go work for a tech company.
Was I afraid when I did these things?
Damn right I was. But I did them anyway.
Why the hell not!