The weird and wonderful world of brands and communication
Tuesday, 2 March 2010
The iTunes Store registered its 10 Billionth song download last week.
That's a lot of songs. Especially when you consider that the music industry is supposed to be in decline.
So what was the 10 Billionth song you're wondering?
Well it wasn't a hip-hop track. Or even a dance tune. And it wasn't anything that had appeared in the top ten in recent times.
In fact it was a song that I would never associate with digital downloading by an artist who is no longer with us.
Guess Things Happen That Way
- a song recorded in 1959 by the late Johnny Cash.
Doubt anyone saw that coming!
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