Having dumped Kate Moss after last year’s ‘cocaine Kate’ scandal, Burberry forked out a serious amount of money to woo her back.
This obviously chewed up a large chunk of their ad budget, given they’ve had to resort to nepotism for their new spring campaign.
Featuring in ads alongside Kate are the sons of Bryan Ferry, Keith Richards, Ron Wood and Richard Branson.
Nepotism in advertising. Who’d have thought!?