Carlsberg goes Red

Legendary Liverpool manager Bill Shankly swapped his team’s white shorts and socks for red ones because he believed teams wearing red won more.

To celebrate a 26 year partnership with the club Carlsberg is also going all red.

They've brewed a beer especially for Reds' fans - an all red beer, with an all red label in an all red bottle.

Drink it and you'll never walk alone.