Great idea, but...

This ad turned up in my Linkedin feed over the weekend.

It's a terrific concept don't you think?

Also unexpected. Much like the rest of the campaign I guess.

Thing is though, when you click the pic and enlarge it, the logo/tagline/product lockup just doesn't look right.

Could be a folio piece. Could be a scam ad.

Either way it's a great concept but I'm questioning its authenticity.