Cardboard Box Marketing

Every time I see an announcement about some new form of advertising or media opportunity I grimace.

I'd much rather there were less ads than more.

Yes I know I'm an adman. But seriously. There are far too many ads and most of them are pretty shit.

Anyway I digress...

A friend sent me the pic above the other day. It's hardly an out of the box idea.

But selling space for ads on cardboard boxes most certainly is.

At least until the novelty wears off.