Spot the mistakes
It's not often you get a world first in a TV spot, but this new ad from my old agency Cummins&Partners most definitely does.
You just need to watch the ad very carefully to spot it. And I do mean carefully.
Described as a world first eye test in an ad there are 15 mistakes to be seen during its 30sec run time.
And if you spot them all it could win you $1,000.
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