Classic Economist
I was in a brand tone-of-voice workshop the other day and as is often the case one of the examples of clear tone-of-voice was The Economist.
Call me a fanboy if you wish but I can reel off literally dozens of Economist headlines off the top of my head.
But this t-shirt created by Ogilvy Singapore is one that has passed me by.
It's from a few years back but still a classic.
In fact I wonder where I can get one from?
Call me a fanboy if you wish but I can reel off literally dozens of Economist headlines off the top of my head.
But this t-shirt created by Ogilvy Singapore is one that has passed me by.
It's from a few years back but still a classic.
In fact I wonder where I can get one from?
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