To be blunt

This is an ad for an eyeliner call Razor Sharp.

Now I don't know about you but I reckon it's pretty tasteless.

Anyone who's had experience with mental illness (and I have) knows that self harming is a problem.

So why oh why would the brand Urban Decay run an image like this?

Seems I'm not the only person questioning it.

There's been an outcry on Twitter. Of course.

And yet all they do is say they intended no harm. Idiots!