Wednesday, 21 September 2016

Motorola takes on Apple

My first mobile phone was a Motorola.

That was over 20 years ago.

Their popularity was eventually usurped by Ericsson then a few years later by Nokia.

Eventually they reclaimed the popularity crown with the clam shelled Razr.

And then along came the iPhone...

This is a very brave ad from Motorola. It ran full page in the New York Times.

Will it bring people back to their brand?

I doubt it.

But good on them for being cheeky enough to diss Apple and try.

*Click pic for easier to read ad copy.