Kobe the conductor
Baseball. Gridiron. Basketball.
I have no interest in American sports.
And yet I absolutely love when Nike make ads about it.
This farewell Kobe Bryant spot is a great case in point.
You don't need to know who he is or what sport he plays.
It's obvious he's one of those players that's so good that everyone that hates him also has a begrudging respect for him.
Nice one Nike!