Wednesday, April 06, 2016

Eye catching yoghurt

I've worked on two yoghurt brands in my career.

Each of them had clients who were fixated on us using the words natural and goodness.

Which meant that it was very difficult to do something different.

Something that would catch the eye as soon as you turned the page.

So kudos to the team at Saatchi Stockholm for this lovely work on Verum yoghurt.