Do #BallLivesMatter ?
The Black Lives Matter hashtag has been prominent on social media this year.
Especially in the final week of last year.
So who on earth thought it was a good idea to riff on it for a bit of fun must be a total moron.
I mean really. How else can you explain it?
Perhaps we should ask the people behind this much talked about (for the wrong reasons) campaign from last year?