Sean Cummins phone...

Not content with building two successful Aussie agencies bearing his name, Sean Cummins is now strutting his stuff on the global stage.

I spent a couple of years working with him and despite what his detracters may say (generally anymously on social media) he's a razor sharp adman who really knows his stuff.

This week the industry site Digiday asked a handful of industry names to tell them about their mobile phone homescreen.

As you would expect they all had Apple phones. Except Sean.

When I worked with him he was the only person I knew with a Blackberry. Seems he's now switched to a Samsung.

He also uses a PC rather than a Mac.

Which reminds me of the old Hegarty saying about zigging when others are zagging.

Perhaps that the secret to his success?