Tuesday, 30 September 2014
Monday, 29 September 2014
Can airport parking kill?
If there's anything about airport parking that could kill you it's the actual cost of the parking.
Obviously airportparkingreservations.com thought there may be other factors.
They also thought it was funny when they sent out the email above.
An email that a helluva lot of people didn't find funny. At all.
Obviously airportparkingreservations.com thought there may be other factors.
They also thought it was funny when they sent out the email above.
An email that a helluva lot of people didn't find funny. At all.
Friday, 26 September 2014
Thursday, 25 September 2014
Imperial Stout 426C please
Everyone loves Pantone cards. In fact I'd go so far as to say they're iconic.
But I never expected them to become the inspiration for beer packaging.
These cans were designed by Spanish agency Txaber and each can matches the colour of the beer variety inside.
They have aluminium bottles just like this too.
Here's hoping the beer tastes as good as the packaging.
But I never expected them to become the inspiration for beer packaging.
These cans were designed by Spanish agency Txaber and each can matches the colour of the beer variety inside.
They have aluminium bottles just like this too.
Here's hoping the beer tastes as good as the packaging.
Wednesday, 24 September 2014
Tuesday, 23 September 2014
Monday, 22 September 2014
What makes Guinness so special?
For me Guinness is one of the world's greatest brands. Yet it's a drink that's hard to love for many people.
Anyway I love it. And I'm proud to say I worked on it when I was in London.
I also visited the brewery in Dublin on my 40th birthday.
So I think you can imagine how much I love this brand film with a seriously good narration by Cillian Murphy.
Friday, 19 September 2014
The Ice Bucket Challenge
Seems to me that articles and opinion pieces about the ALS Ice Bucket Challenge are currently taking up more of my Linkedin feed than Ice Bucket videos themselves.
It's like everyone is either doing it or writing about it.
Except in the boardrooms of corporations where half arsed marketeers are currently struggling to come up with their very own 'ice bucket' viral.
Oh well...
It's like everyone is either doing it or writing about it.
Except in the boardrooms of corporations where half arsed marketeers are currently struggling to come up with their very own 'ice bucket' viral.
Oh well...
Thursday, 18 September 2014
The breath holder
This has to be the nicest ad I've seen for this category.
Really simple. Really sweet. And really powerful.
Wednesday, 17 September 2014
Let me be brief
Gotta say I like the look of this film.
In fact I'm hanging out for it so I can play it for my colleagues at work.
And if Mr Frank Gehry himself says a good brief is important then why oh why do we continue to put up with substandard ones?
Tuesday, 16 September 2014
Monday, 15 September 2014
How they make Crayolas
This afternoon I had to go with my son the the art supply store to pick up some art supplies.
Used to be he was happy with a set of felt tip pens or a box of Crayolas. Not anymore.
Anyway wandering the store choking on some of the prices I couldn't thinking back to how much Max loved Crayolas when he was little.
Which may explain why I enjoyed this little film so much.
Friday, 12 September 2014
Thursday, 11 September 2014
Wednesday, 10 September 2014
Tuesday, 9 September 2014
Monday, 8 September 2014
The goodness of dairy
Every once in a while I see an idea that I know has come from the childhood of the creative team.
This is one of those ideas.
Wonderful headlines and great photography.
The campaign was shot not by a big name photographer but by blogger Stephanie Congdon Barnes.
Gorgeous work by the always reliable W&K London.
This is one of those ideas.
Wonderful headlines and great photography.
The campaign was shot not by a big name photographer but by blogger Stephanie Congdon Barnes.
Gorgeous work by the always reliable W&K London.
Friday, 5 September 2014
Thursday, 4 September 2014
The steady hand of Weisgerber
I could sit and stare at this little film all day. It is utterly mesmerising.
Glen Weisgerber is a self taught artist and master pinstriper.
His work has graced literally hundreds of trucks, custom bikes, race cars guitars and more.
If you like what you see search him up on YouTube for more hand lettering demos.
Wednesday, 3 September 2014
Tuesday, 2 September 2014
#myinstagramlogo
I have no idea where the idea of people recreating the Instagram logo in photos came from but I have to say I like it.
If you're not familiar with the concept do a search for the #myinstagramlogo hashtag.
Instagram say they were not responsible for the hashtag or any of the photos. So who am I to call them out on this?
What I will say though is this is a great example of brand advocacy.
And isn't that what we're all striving for?
If you're not familiar with the concept do a search for the #myinstagramlogo hashtag.
Instagram say they were not responsible for the hashtag or any of the photos. So who am I to call them out on this?
What I will say though is this is a great example of brand advocacy.
And isn't that what we're all striving for?