Thursday, October 10, 2013

A remote control tourist


Love me a nice bit of opportunistic culture jacking.

Today saw the launch of the Remote Control Tourist by the city of Melbourne.

It was much discussed on social media this morning particularly by ad industry types.

Kudos to Bella Caruso a third year student from the advertising school at RMIT university for getting herself and the url for her portfolio into the feed of the Remote Control Tourist.

Very smart or should I say quick thinking.

Although I just checked her twitter and it seems she may have had an ulterior motive.

But I love that she had the gall to do it anyway.