Monday, September 16, 2013

Jag or Audi?

I spotted this ad in the latest edition of GQ.

I'm not a big fan of analogies and metaphors in advertising so it doesn't really work for me.

It is very nicely done though.

Subtle too.

As it should be given it's a ad for a premium auto brand in an upmarket mens magazine.

Problem is (at least or me ) I think it would be a better ad for Jaguar rather than Audi.

What about you?