Friday, March 16, 2012

The rise of Facebook advertising


The largest publisher of online advertising in Australia isn't a media company.

Well not in the traditional sense.

It's Facebook.

And Facebook currently accounts for almost one out of every four display ad impressions.

That's an astonishing figure.

Especially when you consider that as recently as five years ago most people hadn't even heard of Facebook.

Weird thing is I don't think I've ever clicked on an ad on Facebook.

Have you?

3 Comments:

Anonymous Zuckerberg said...

Facebook's where it's at old man. Get wid da program!

11:37 am  
Blogger John Martin said...

Hey this is a great post . Can I use a portion of it on my site ? I would obviously link back to your page so people could view the complete post if they wanted to. Thanks either way.

build a facebook page

7:54 pm  
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6:53 pm  

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