Just plain weird
There have been more than enough scout leader/little boy stories doing the rounds for years on end.
So why oh would would the scouts in America feel this ad wouldn't get looked at in the same light?
I know the idea's all about getting the molly coddled youth of today to experience and learn from "wild men" but this is ridiculous.
A good idea gone incredibly wrong.
Well I think so anyway.
You of course may see it differently.
Either way it's a seriously creepy ad.
And definitely not the sort of image I'd associate with the wholesome outdoorsy boy scout movement.