Ignore change
I've had a fantastic young art director working freelance in my team for the last few weeks.
On Friday I marked up a couple of changes to one of her layouts.
I had a change of heart about one of the layouts so I marked it with a stet.
She had no idea what this meant.
Is this because she is quite young?
Is it because they don't teach classic printer's terms at college?
Or is it because digital and electronic annotations are making markups on layouts redundant?
Probably a combination of all three I suspect.
Click here if you have no idea what I'm talking about.
posted by Stan Lee at 3:59 am
5 Comments:
ok, this outs me as a definite nerd, but i LOVE the term stet. and the ---- that accompanies it.
it's a little militaristic in its style, but i still think it's a gem of a term.
Love ya Lauren!
This issue has been a problem for me over the last years. I am in marketing, we have in-house designers and in house journos and in house PR.
They all have different terms and notes that theynwrite on work, I have to coordinate it all with other internal clients and generally I just guess!
Para or par...which is it??
I had a 'stet' moment recently myself with some young Comms staff. The worst one for me is still using the old 'delete' symbol in the margin and having to explain to them what that markup means. I didn't think I did my publishing degree that long ago!
You should've put 'forget that change bro'.
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