Wednesday, March 16, 2011

Mobile's on the move


I'm currently working on a project aimed at people under the age of 25.

As part of our creative recommendations we have put a big focus on mobile.

It's an obvious thing to do I know. But so few brands do mobile well.

Today I came across some stats that reinforce our approach.

I thought I'd share them with you:

40% of tweets are made from a mobile.

That's up 20% from last year.

And people accessing social networks from their phone is predicted to increase by 20% year on year till 2015.

So if you're not thinking mobile perhaps it's time to ask yourself why.

3 Comments:

Anonymous Heath said...

Hi Stan,

Where did that stat come from? It is quite a remarkable jump.

2:31 am  
Blogger Stan Lee said...

Here ya go Heath:

http://wndr.mn/ef7f

9:46 am  
Anonymous Heath said...

Cheers for that.

8:45 pm  

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