Wednesday, March 16, 2011

Mobile's on the move

I'm currently working on a project aimed at people under the age of 25.

As part of our creative recommendations we have put a big focus on mobile.

It's an obvious thing to do I know. But so few brands do mobile well.

Today I came across some stats that reinforce our approach.

I thought I'd share them with you:

40% of tweets are made from a mobile.

That's up 20% from last year.

And people accessing social networks from their phone is predicted to increase by 20% year on year till 2015.

So if you're not thinking mobile perhaps it's time to ask yourself why.


Anonymous Heath said...

Hi Stan,

Where did that stat come from? It is quite a remarkable jump.

2:31 AM  
Blogger Stan Lee said...

Here ya go Heath:

9:46 AM  
Anonymous Heath said...

Cheers for that.

8:45 PM  

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