Tuesday, February 02, 2010

Thank god for Roger


Late Sunday night Melbourne time I suspect the entire marketing and sponsorship team at Gillette raised their glasses and drank a toast to Roger Federer.

Not because he won the Australian Open.

But because he won the Open without even the slightest besmirching of his clean cut top bloke image.

Much has been written about Gillette's sponsorship of the high profile trio of Thiery Henry, Tiger Woods & Roger Federer.

Even more has been written about the fall from grace of two out of the three.

So me thinks that Roger's triumphant Oz Open campaign may well have won him a seriously large pay rise as the one and only face of Gillette.

Because Federer is the best man Gillette could get.

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3 Comments:

Anonymous Tim Stavert said...

Roger Fedderer the best tennis machine that walked the courts around the globe in his dazzling self designed uniform and as smooth as the Gillet Mac5 razor blades run across my face is just a true sporting hero and example to many others on how to behave.

Tim

7:32 am  
Anonymous Mike Lind said...

He is a true brand ambassador. Did you notice how quickly he put his Rolex watch on (he's sponsored by them) at the end of the match? He certainly knows which side his bread is buttered on...

8:54 am  
Anonymous Melinda Kerr said...

He is indeed a cut above the rest.

12:18 pm  

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