Tuesday, September 01, 2009

It's gone pretty quiet in cyberspace


Whatever happened to Second Life?

I'm pretty sure I posed that question a year or so ago. I think it's time to ask it again.

Remember the days when both the ABC's Four Corners and 60 Minutes did programs on Second Life?

Or how about the time when all the ad agencies were setting up virtual offices?

Not to mention all the brands setting up virtual stores.

And then it all went quiet. Very quiet.

I suspect the die hard Second Lifers are still there. Going about their virtual lives in peace and quiet.

But the rest of us moved on to Facebook and Twitter.

Which is a bit of a shame I think as I love the idea of a virtual self.

I guess you just don't need to visit a virtual world to have one.

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4 Comments:

Anonymous Anonymous said...

we wanted our first life back

2:38 pm  
Blogger Alex of Melbourne said...

You're right, Second Life has gone off the boil, but I don't think that it'll ever disappear because as you said, there is a core group of SL-ers that are really happy doing their thing.

The thing I find fascinating though is that the number social and business oriented virtual worlds continues to increase. Social worlds such as Blue Mars Online and Mycosm are just revving up and Business virtual worlds such as Web.Alive (Project Chainsaw) and Forterra are gaining traction. Then of course there is the Australians, Vast Park and Exit Reality.

Second Life will never be 'the' virtual world, but it'll play its part, along with all the others, to expose the social and business value of virtual worlds.

4:46 pm  
Blogger Stan Lee said...

Some of those names are new to me Alex. I'll have to check them out. Cheers...Stan

4:58 pm  
Blogger Brian Bauer, OnTrack Technology, Inc said...

Second Life had a crucial role of being first. As such, they have gotten pretty roughed up by analysts. Linden made some choices, and will live and die by them. What we see now however are other companies coming on line that have learned from all the vendors currently in the VR space. It is these companies that will put everyone on high alert. There are barriers to entry when building viable enterprise class VR platforms, but, the industry is still in its relative industry, and *no one* has established themselves as the 10,000lb gorilla. We prove this daily...

10:29 pm  

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