Gillette goes disco

I've no idea what it must cost to secure the Bee Gees' Staying Alive for an ad but it's sure to be a significant amount of money.

Getting Tiger Woods, Roger Federer and American baseballer Derek Jeter wouldn't be all that cheap either.

So wouldn't you think that with all that money to spend that Gillette could at least come up with something approaching a half decent tv spot?