This looks a good drop

If there's one thing that annoys me each time I attend the MADC Awards, it's the sheer number of wine bottle labels that pick up design awards.

Which is why, when I see an interesting label, I have to tell someone about it.

This label for small scale producer Small Gully isn't a label at all.

It isn't a screen print either.

Design firm M/A/S/H had each and every bottle laser etched.

Obviously I've not seen one of these bottles in the flesh, but I'd imagine they feel wonderfully tactile.

Hopefully the contents of the bottle live up to the promise.