Best use of video in 2008
I was going to title this post best viral for 2008 but I couldn't be bothered with all the rants and comments from social media specialists going on about how you can't call something viral because only people can make it viral etc etc.
So in the interests of peace and quiet in the comments I present to you the most popular video created to spread a message in 2008.
The video was chosen by GoViral not me.
Their choice was based on compiling numbers of views from Youtube, Dailymotion, Metacafe, Break and Vimeo.
A very worthy winner.
By the way, if you're interested in ROI on the video I'd suggest you contact the Whitehouse.