New tricks from old men
When I worked on the recent launch of the Ford Falcon we created a series of emails designed to get around corporate firewalls and image blocking software.
We built images of the car out of text using an Ascii program.
Now AC/DC have taken the Ascii email concept a step further.
They've created a firewall busting video for their new album using an Excel spreadsheet.
Other than claimimg my expenses I don't even know how to use Excel!
Check out the video here.
You can also get a preview on YouTube.
Great tagline for the email too:
"AC/DC smashes through your firewall with real rock ‘n’ roll! Download the spreadsheet to watch the Rock N Roll Train video in all it’s Low Definition glory!"