Social snake oil

Very funny and incredibly insightful observation by my blogging brother Mr Jetpacks.
Quite timely too given the recent launch of Australia's first (or is that 5th) social media agency by the Photon Group.
Those with glasses can click the pic for a better look.



5 Comments:
Spot on!
Note to web designers...
can we stop with the font reflected on surface effect please?
Isn't that how we know it's web2.0 Age?
Age, new logo is in the pipe works we are getting it changed very very soon! I have to agree surface effect has been way overplayed : )
hehehe i know mate, just stirring! It was only because i was recently reading about Web2.0 innovations and that was (as Stan pointed out) one of the key deign features of Web2.0. Knowing that i've been amazed at how many people do it...
It's the online equivalent to the Wonderbra. Makes the ordinary look special but you just cant put your finger on it!
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