Tuesday, August 26, 2008

Who saw this coming?


It was surely an opportunity too good to resist.

Unless of course you’re looking to alienate all those people who’ve gotten onboard the Obama bandwagon.

I kinda like this campaign myself, but I also worries me.

A lot.

Apart from the ad above here’s another of the ideas that is yet to run:

McCain goes to war over oil.

This ad is to highlight the fact that McCain doesn’t use trans fatty oils.

Funny. Clever. But perhaps a bit too clever me thinks.

As I said upfront, the McCain opportunity was just waiting for someone to do it.

I just can't help wondering how smart an idea it was to actually take the opportunity.

2 Comments:

Blogger Julian Cole said...

Hmmm I cannot decide whether I am a fan or not!?!?!?! It is a good op but you are right what are you meant to do?

5:11 pm  
Anonymous writer said...

90% of the McCain chip market would not get this ad; nor does its second entendre work at all. That makes it a bad ad. Agency and client obviously enjoyed the wordplay too much to allow common sense to prevail.

5:49 pm  

Post a Comment

<< Home