Monday, August 04, 2008

What's the product?


Call me a typical copywriter, but I reckon you can't beat a classic long copy ad.

This ad by for LG by Y&R Toronto looks like one. It even reads pretty well.

But what's it for?

Double click the ad to enlarge and have a read for yourself.

I'm pretty sure you won't have the faintest idea what it's for either.

To find out click here. Be prepared to be disappointed though.

5 Comments:

Anonymous lauren said...

nothing screams desperation like passive aggressive attempts to undermine the opposition. especially with such a lame story.

2:04 pm  
Anonymous Simon said...

Totally agree with lauren..

They may as well just wrote:

"LG: Settle for second best."

3:25 pm  
Anonymous Anonymous said...

a good copywriter wouldn't waste time even reading this shit.

5:37 pm  
Blogger Joker said...

And after the blowjob, Gregory noticed his prostitute had an Adam's Apple, and there was much weeping in his splintered psyche.

12:56 am  
Blogger Willem said...

Wow, pretty boring story - disappointing because it's true the copy attracts attention (Well, mine at least) start reading, being intrigued and quickly bored. The website is pretty boring too. The guy in the site talks too much as well...

6:58 pm  

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