Click pic to enlarge before reading on.
Bill Bernbach would never have let this ad out of the building.
Can't say Helmut Krone would have given it his blessing either.
What on earth is it trying to say?
And what is it trying to sell?
Could it be this ad is too clever for a humble working class lad like myself?
Somehow I doubt it.
Time for the creatives at DDB Barcelona to go to the library and find themselves a copy of this book or this one me thinks.