Tuesday, December 04, 2007

Sportsgirl hits the road

Sportsgirl is an icon of pretty much every main street and shopping mall in Australia.

Has been for years.

So what better way to to celebrate the launch of its latest collection of revamped vintage classics from decades gone by than the good old Aussie beach trip.

By Kombi of course. Kombi come pop-up store to be precise.

Bearing the instantly recognisible Sportsgirl stripes, a fleet of Kombis will be making their way from Bondi up to Byron, before heading south to sunny St Kilda.

So great to see a local brand embracing their Aussie heritage.

Almost makes me wish I was a girl so I could go shop there.