Christmas card wrap

The boys over at Bannerblog have compiled a veritable mountain of agency Xmas e-cards.
More than 60 of them in fact.
Some good. Some not so good. And some that are just plain stupid.
Now I hate to be an old bah humbug, but why are so many agencies doing e-cards?
Sure than have a few moments of fun and interactivity. But you can't put them on the mantlepiece.
Nor can you hang them on a string above the mantlepiece.
What's that I hear you say - Not everyone has a mantlepiece.
No argument from me there.
But when your e-card has been played with and forgotten, the 'traditional' card sits proudly on display for the whole of the holiday season.
Check out this year's e-card selection here.



1 Comments:
As someone who hasn't sent any cards this year, I should probably refrain from comment...but I won't:)
I've got this feeling that e-cards should be used in a different context than traditional cards, in the same way that a website doesn't replace a book or a magazine.
Sending someone whose relationship you value an e-cards (even if you are in digital communications)is not the same as sending a card.
I think a card is a small personal gift, not a piece of spam, or a mandatory piece of communication like an invoice.
Post a Comment
<< Home