Go get a McJob!

For many years the Oxford English Dictionary has defined a McJob as either unstimulating or lowly paid, and McDonald’s isn’t happy about it.
David Fairhurst, HR Chief for McDonald's Europe, believes, “That it is out of date, out of touch with reality.”
"It's time the dictionary definition of McJob changed to reflect a job that is stimulating, rewarding and offers genuine opportunities.”
Wait a minute. I thought the dictionary reflected common and popular usage of words, not the meanings dictated by global corporations.
Well the big M doesn’t agree, so they’ve briefed no less than three PR firms to get us believing that McDonald’s is one place where you’ll never find teenagers working a McJob.
They’ve also, believe it or not, started a petition to gain popular support for changing the dictionary definition of McJob.
I’ve just discovered an interesting twist in this tale - McDonald's owns the copyright for the term McJob!
Hmmm?



4 Comments:
oh yes, i'm sure that the HR department of McDonald's is going to be up to date and in touch with reality.. more than the oxford dictionary boffins... pfft.
Any company that teaches teenagers to be courteous, punctual, hardworking and agreeable to fellow workers has my complete approval.
McDonald's lawyers may be forgiven for becoming a little paranoid. The company has been the target of choice for anti-American, anti-capitalist leftwing undergraduate time-wasters for too many years to mention.
ha ha!! that's hilarious writer!! you should get into fiction.. you'll make a fortune!!
I've worked for few different retail peeps and it's common knowledge that if someone has worked at MCDonalds you hire them.
I ask why?
Then they blab on about systems, operations & procedures blah blah.
Basically they know how to 'obey'. And are used to being treated like the scum of the earth.
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