Beckham bares his soul
Thanks to Scamp for tipping me off on this new Adidas tv spot featuring David Beckham.
Gotta say I love this ad, I really do.
I remember years ago Ted Horton telling me that emotion was a very powerful advertising tool.
Of course I've been preaching that mantra ever since.
What I love about this Beckham ad though is its honesty.
It's as if Beckham wrote it himself. Who knows, maybe he did?
Like the Michael Jordan ad I posted a while back, this is another great example of how embracing failure can help you build the strength to go on to succeed.