Wednesday, 21 February 2007

Attenborough on advertising


In a recent interview in The Guardian, everyone’s favourite natural history film maker, David Attenborough, spewed forth his thoughts on advertising.

“I hate advertisements, virulently and with ferocity.”

He cites them as the reason why he would never work for a TV channel other than the good old BBC.

“If that set has any damage,” he says, whilst pointing to his widescreen plasma, “it's because I have thrown something at it when it came to an important point in a drama and they showed a picture of a chocolate bar.”

I wonder how he feels when the BBC sell his shows off to those nasty commercial channels, which is quite common outside of the UK?

Perhaps that's a question we should ask his bank manager instead.