Monday, January 15, 2007

Finger lickin' good


Here in Australia we use peel and stick stamps. Have done for years.

I very much doubt people miss the disgusting taste of stamp adhesive.

Over in China however they've actually introduced flavoured glue for their stamps.

Now that's a clever idea. I was tempted to say tasty, but resisted.

To celebrate the Year of the Pig the Chinese postal people have issued sweet 'n sour pork flavoured stamps.

As if that wasn't enough, if you scratch them they even smell of pork.

Quite what a mailhouse would smell like, after a couple of million direct mail packs with pork scented stamps had passed through the scanning machine, is anybody's guess.

2 Comments:

Blogger mediawasp said...

I really like the idea behind this, using smell/flavour to add depth to comms. I saw on another ad blog recently a bus shelter in the US which was made to smell like bread (or cookies, I can't remember). Interesting stuff.

6:42 am  
Anonymous Sean said...

I read that each stamp is around 1-6 calories depending on the size. It's only a matter of time before the Splenda people get on board and provide a South Beach Diet seal of approval!

8:18 am  

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