Tuesday, January 09, 2007

Advertising whitewash


I was just alerted to very 'odd' ad on craiglist by MTLB.

To be honest, I really don't know what to make of it.

You'd never be allowed to get away with this kind of thing in Australia.

Here's a brief excerpt from the ad in question:

African-American Creatives needed.

Reply to: ">job-257932823@craigslist.org
Date: 2007-01-05, 7:27AM CST

Milwaukee ad agency seeks freelance African-American copywriter, art director or creative director for immediate assignment. Please forward resume and 3 samples of work that targeted the African-American community.

Hmmm!?

2 Comments:

Anonymous Uncle Tom said...

Hate to say it, but "only in america'.

4:24 pm  
Blogger Make the logo bigger said...

Not sure what to make of it either. If it were listed as 'Caucasian CD wanted' everybody would flip out.

5:44 pm  

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