Monday, November 27, 2006

Chicken or Egg?



I have to admit I found this new Canon TVC from Leo Burnett Sydney absolutely charming.

However it is very reminisent of the Honda Cog spot.

Which was, if memory serves, quite similar to a Swiss video art piece.

If the old adage that talent imitates and genius steals holds true, where does this concept leave Leo Burnett Sydney?

Genius, talent or magpie?