Where's the sunshine?
In what was obviously a severely misguided attempt to capitalise on their Feel Sunny campaign Ricard and their agency Duval Guillaume have been dressing up statues in Belgium with yellow clothing.
This is really giving urban spam a bad name if you ask me. Honestly the statues look more like they’re dressed for a severe south-westerly storm than a summer frolic.
You can click on the pic to enlarge it if you wish but I wouldn’t recommend it.