Tuesday, April 25, 2006

More urban spam

Just when you though there was nowhere left to squeeze an advertising message, along comes the ultimate in low-tech outdoor.

Dutch company Lease a Sheep has started selling ad space on sheep. Yes sheep. For a Euro a day you can have your message on a waterproof blanket worn by sheep.

Whilst an ad on the back of a sheep could be seen as a less than ideal brand image, companies can be sure that their image will not be tarnished as blankets are impregnated with citronella to keep the bugs away.