Thursday 30 April 2020

Keep advertising

Of course it may seem a little insensitive to pump up spending on advertising during this incredibly chaotic time but if you read the body copy of this ad it's hard to argue with it.

Obviously previous experience is no guarantee of future success. But if I was a betting man I'd definitely back the IPA.

Wednesday 29 April 2020

Future Collective

Hard not to be moved by this this. See you on the other side!

Tuesday 28 April 2020


Monday 27 April 2020

Nancy Antoinette

I don't know who does Donald Trump's advertising but this is a work of genius. Goddamn evil subversive genius. But genius none the less. 

Friday 24 April 2020

Hang in there

Thursday 23 April 2020

Same Same

Times of crisis require creativity. Big thinking human creativity. Sadly it seems to be in short supply... 

Wednesday 22 April 2020

Gif or Jif?

Like me I'm sure you too were baffled by the 'hoy to pronounce gif' thing that was all over the internet a while back.

So what better way for US peanut butter brand Jif to celebrate Peanut Butter Day than by rebranding with a limited edition run of Gif jars.

Take a closer look and I guarantee you'll appreciate the attention to detail 

Tuesday 21 April 2020

Creativity goes on

Monday 20 April 2020

isolation outdoor

This was shared on Linkedin last week.

Now it's been shared and shared again across social media.

So good to see a clever idea go viral.

Not that viral is the best word to use at the moment.

Friday 17 April 2020

Pay attention

Apple have been making ads for so long now I'm starting to wonder just how they manage to keep making good ones. This new is a great case in point. Clever idea. And very cute. 

Thursday 16 April 2020

Imagine no internet...

Wednesday 15 April 2020

Domino's gets agile

This is not a great ad. A long way from it in fact.


It is a brilliant example of genuinely agile thinking from agency CBP.

From brief to approved script in 24 hours. Filmed using Zoom due to corona virus issues. On air the same week.

Oh and real franchisees in the ad. Not talent.

Nice message too. 

Tuesday 14 April 2020

The worm returns

Those who know me know the NASA 'worm' logo is my all time favourite logo.

In fact I reckon I wear my prized 70's NASA t-shirt every week.

The logo was retired by NASA way back in 1992.

Now it's being dusted off for a comeback!

My beloved logo will appear on the Falcon 9, the SpaceX-built rocket which will take off for the International Space Station in May. 

Monday 13 April 2020

Play for the world

The music is a little more sombre than it needs to be I think. But regardless of that this is a beautiful spot from Nike. Stay home. Stay safe. 

Friday 10 April 2020

Different ideas

In our industry there are two types of ideas.

A strong marketing idea that makes a difference.

And a facile idea that was probably dreamt up by some yet to be isolated creatives looking to bolster their folio.

I think you know which type of idea I prefer.

The general public would probably agree with me.

Thursday 9 April 2020

Corporate Ipsum

I spent almost five years as a Creative Director on the clientside.

This Lorem Ipsum generator is so good it's giving me flashbacks.

Pretty sure that I know a couple of marketers who'd think it writes much better copy than any copywriter. 

Wednesday 8 April 2020

Tokyo 2 0 2 0

Saw this last week. Thought it was a clever idea. As things get worse (and worse) these clever one offs don't seem so clever any more. Sadly. 

Tuesday 7 April 2020

Stay home not travel

How cute is this set of deco inspired travel posters encouraging people to do anything but travel?

They're a personal project by Jennifer Baer, a graphic designer at NASA.

I've got one pinned up on my fridge.

It brightens my day every time I go in to the kitchen.

Monday 6 April 2020

Beautiful from Facebook

Friday 3 April 2020

Inspiration at home Pt.5

Page after page after page of big ideas and attitude to match from George Lois, the original Mad Man.

Not as easy to find as it used to be but given you're stuck at home why not just order it online and have it delivered. Contact free of course! 

Thursday 2 April 2020

Inspiration at home Pt.4

The second season of the brilliant design series Abstract landed on Netflix late last year. It is absolutely packed with jaw dropping inspiration.

Artists who do more than art. Designers who don't just do design. Type as art. You'll love it!

Wednesday 1 April 2020

Inspiration at home Pt.3

Most of the stories about adland in the eighties are true.

Not all. But most.

And if there is one agency we associate with pure chutzpah from those times it is Saatchi & Saatchi.

This book tells the story of the birth, rise and rise of Saatchis.

It is a rocking read and makes modern day eat your lunch at your desk adland seem as boring as it actually is.