Wednesday, 27 June 2018

Intrepid People

Intrepid Travel ran the classified ad above 30 years ago. It was their very first ad.

Now they've created a new ad, inspired by their first, in classified section of key Australian newspapers.

I doubt very much that the demographic for Intrepid actually read newspapers. Let alone the classified section.

But as a PR piece for the travel brand this is a lovely idea.