Wednesday, 30 May 2018

Ikea gets cute

I'm surprised so few brands took the opportunity to riff off the hype around the recent royal wedding.

I mean everyone loves a good topical ad. Don't they?

Can't blame the marketers for this as it's generally creatives with an eye for an opportunity (and award) who do this sort of stuff.

Guess they were all too busy filling in overdue timesheets!