Wednesday, 4 February 2015

How to create a great ad

Someone told me they'd picked up a cheap copy of this book in a charity shop the other day.

Lucky them. It's a pretty good book.

But let's face it. You don't need a book to create a great ad.

And you definitely need to know there are 100 ways to create one.

You just need an idea. Preferably a big one.