Wednesday, 5 March 2014

Logo overload

Saw this on Twitter the other day.

Reminded me of a direct mail piece that landed in my mailbox the other day.

The mail piece had not one but five logos on it.

Yes five.

Talk about overkill.

Somehow i doubt that any half decent art director or designer would let a job like that go out the door.

So who's responsible for all this brand name and logo overkill?

I'll give you one guess...