Tuesday, 30 October 2012

Nice bit of retail

Wieden & Kennedy London are justifiably renowned for their creative work.

You're sure to be familiar with some of their ideas for Nike, Honda and the Cravendale Thumbcat.

What agencies with reputations like W&K aren't generally known for though is doing el-cheapo fast turnaround retail spots.

Actually maybe they are and I've got no idea what I'm talking about.

Well regardless of that their first ad for new client Tesco is a cheap 'n cheerful retail offering and I absolutely love it.

Why can't all retail spots be this cute?