Sunday, 24 February 2008

The first Apple

I've always loved the Apple logo.

I remember working on the train when I worked in London and how all the stuffy suit types in the carriage would secretly glance at the glowing white Apple on the back of my black Powerbook.

As for the coloured logo, I can't believe it's been ten years since they phased it out.

What surprised me today though, was seeing the original Apple logo for the very first time.

It's just so un-Apple like don't you thnk?

Quite reminiscent of those iconic Californian fruit company logos.

Which really shouldn't come as a surprise given how proudly Californian the company is.

I wonder why they ditched it?